Thanks for posting your Merchandise/VOD Research assignments! I hope this assignment was useful to your research and distribution strategy. There are no readings this week, but please read your classmates' posts and comment with your thoughts.
With a little over a month left of class, I thought I would share the revised course schedule and grade breakdown. This gives you all an idea of what's left in the course and what you can expect in up-coming assignments. Your final assignment is to write the marketing chapter of your ETD, so that task will take up a lot of our attention in the coming weeks.
Here is the adjusted grade breakdown, which accounts for some assignments that were changed and puts all blog posts under a unified % weight :
With a little over a month left of class, I thought I would share the revised course schedule and grade breakdown. This gives you all an idea of what's left in the course and what you can expect in up-coming assignments. Your final assignment is to write the marketing chapter of your ETD, so that task will take up a lot of our attention in the coming weeks.
Here is the adjusted grade breakdown, which accounts for some assignments that were changed and puts all blog posts under a unified % weight :
Participation/Twitter Account - 20%
Blog Post Assignments - 50%
-Audience Engagement Survey
-Candler Checklist
-Social Media Survey/EPK
-Film Festival Strategy
-Merchandise/VOD Research
ETD Marketing Draft - 10% (due 11/18)
ETD Marketing Final - 20% (due 12/9)
Details about the Long/Short Term Plan of Action blog post as well as what's expected in your Marketing chapter will be provided soon.
Here is the updated course schedule, which now reflects all the assignment and schedule changes that have occurred over the semester:
As always, if you have any questions or concerns let me know! Have a fantastic week!

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